I love marketing my blog on a budget.
Although I pay for a VPN, I have largely saved a great deal over a decade. I enjoy bootstrapping.
One simple way exists for getting max bang for your budgeting buck and it costs not a penny.
Bond with influencers. Form friendships with influential bloggers. Be of service to them.
Comment genuinely on their blogs. Promote top bloggers on social media. Feature top bloggers on your blog. Bonds form.
Befriending top bloggers inspires these pros to promote you, endorse you, buy your stuff and hire you.
Every single action does not cost you one bit. But you do pay in time, energy and generosity to make this strategy a reality.
Nothing is free in this world. Especially clout from influencers.
Imagine building a bond with me, as Nazim did. We co-created to help each other out and to help our communities.
I asked bloggers if they wanted me to write a guest post for them. He took me up, inviting me to guest post.
He even gave me publishing rights. I took him up on the opportunity and write and publish guest posts. We both market each other and each other’s blogs for free.
100% free marketing, every time I write a guest post and tweet it to my readers.
Plus every time Nazim Facebook Shares my guest posts, he markets me to his audience, once again, for free.
What an elegant and simple system. Generously help top bloggers. Make friends with top bloggers.
Inspire top bloggers to promote you to be the recipient of free marketing.
Perfect for Budgeting Blogger
In my blog budgeting eBook, I note in chapter 3 how to build a network of influential friends through blog commenting.
Publish comments genuinely on top blogs in your niche. Patiently, friendships blossom. Blogging friends retweet you, Share your posts on Facebook and mention you on their blogs.
These 3 forms of free marketing work perfect for budgeting bloggers because instead of spending a pretty penny on Facebook ads, your influential blogger buddy marketed you and your blog for free in front of their huge, loyal, targeted audience, and a trusting audience at that.
The catch? Effort.
Generous effort goes into bonding with top bloggers. Patience, persistence and detachment is the 3 pronged approach followed by any blogger keen to befriend influential bloggers.
The free marketing pub is well worth the generous effort.
Pay Up to Play Up
Pay up in terms of commenting on top blogs, promoting top bloggers and detaching from outcomes to play up, or play higher, in blogging circles.
Why do you think I am awake at 11:10 PM on Saturday night writing this post?
I love helping people and I enjoy building friendships with awesome bloggers like Nazim.
He is an up and coming star. I love paying up to play up in higher blogging circles, surrounding myself with rocking bloggers like he.
But I needed to pay in terms of time, energy and generous service to increase my skills and exposure to the point where he took me up on my offer to guest post on blogs.
Just because this is a free marketing method does not mean you get to avoid paying in terms of work and generosity.
Put in the time. Work your tail off. Befriend pros. Observe as your influential buddies market your blog for free.